Date: 27 Sep 2012 0 Comment Blog Posted by: Ben Hanania
Time and again the work that I’m asked to do with my clients comes down to helping prepare them to make GREAT decisions. Often it’s whether to start/buy a business, which business to start/buy and what will their ideal role in the business be. More and more, I work with established business owners to help them make decisions about their growing business. We might be redesigning their business model, readdressing a marketing campaign or clarifying their role as owner. Almost always we’re looking for ways to help the potential/start-up/established business owner position themselves at their “competitive best”.
Needless to say, over a number of years I’ve learned a thing or two about change, the decisions that lead to change and how to use change to create new opportunities.
So, what factors lead to these GREAT, often life-changing, decisions? I’ve shared a model for success that I call The Anatomy of Successsmduring numerous presentations. Basically, since we carry it everywhere we go, it involves using the human body as a reminder of these factors. Let me review:
Brain=Mindset: GREAT decision-making begins with having the right mindset. Are you approaching the decision with curiosity or certainty? Are you being proactive or reactive? Are you thinking as an employee or entrepreneur?
Eyes=Vision: Not just using vision as a way to envision the future but as a tool to help you detail the possibilities using emotion (how does it feel?) as well as detailed description. Don’t forget to NOT be attached to the outcome though!
Heart=Purpose: I emphasize this success factor greatly because….well, because it’s so necessary. Purpose is the most critical driver to sustainable success. Nothing else comes close to the effectiveness of purpose. Basically, knowing what drives you, what you find meaning in, what matters most to you becomes the fuel to kick start and keep both you and your business going-even on those hard-to-keep-going days.
Gut=Intuition: LEARN TO LISTEN TO YOUR INNER VOICE…….AND TRUST IT. This takes practice and experience. Pay attention to what your body tells you. Do you feel discomfort in your gut/chest/throat? Conversely, are you relaxed, open and calm?
Spinal Column=Strategy: Using Guy Kawasaki’s MAT format of strategy helps keep decisions and actions in line with your defined Purpose and Vision.
Milestones: What is your goal and by what date will you achieve it. You can also replace the word “milestone” with “outcome” as we’ve been doing with the Tribal Leadership approach in our ACCEL groups.
Assumptions: The more I work on strategic planning the more I value the role of assumptions. Keep a running list. Watch for anything that begins with, “I think….”. Your goal is to reduce “I think” and increase “I know” statements.
Tasks (or actions): Make your checklist and get going!
Nervous/Circulatory Systems=Communication: This is INTERNAL communication. Is your Purpose speaking to your Strategy? Does your task list listen to your Intuition?
THE DECISION POINT: If you’ve stayed in alignment with the above principles your decision will be like a well-trained calf muscle-ready to go for the sprint or the long run. If not, it’s likely more of an Achilles’ Heal-causing you pain and anguish with every step!
Limbs/feet/hands=Action Implementation: FINALLY your GREAT decision moves into Action.
The reality is that the more you practice this process the quicker and more effortless it becomes. Great leaders use this process without even thinking about it. Now—you can too!
NOTE: I’ve made a critical assumption is sharing this with you: YOU MUST DO THE “SELF” WORK to prepare you for utilizing entrepreneurial MINDSET, VISION & PURPOSE if you want to use this process effectively. Otherwise, they’ll become roadblocks and frustration points instead of success accelerators. Need help-contact me!!
Are you ready to make GREAT decisions in 2012 and beyond?
To YOUR success, Peg
About the author
Cincinnati Small Business Igniter
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Cincinnati, OH 45246